Frank Ahrens, "Seoul Man" - Press Conference USA

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Host Carol Castiel and broadcaster Eunjung Cho with VOA’s Korean Service talk with Frank Ahrens, a Vice President at BGR Public Relations, about his new book, “Seoul Man: A Memoir of Cars, Culture, Crisis and Unexpected Hilarity Inside a Korean Corporate Titan.” The book recounts Ahrens’ experiences of living in Seoul, South Korea, as the only American executive at Hyundai Motor among thousands of Koreans.